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2025 taught us that the old comms rules are dead. 2026 will show us who writes the new ones

Nov 4, 2025

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3 min read

2025 taught us that the old comms rules are dead. 2026 will show us who writes the new ones

What the ROI crisis, AI paralysis, and media fragmentation taught us—plus predictions for why 2026 could be the year comms leads at the table, not just has a seat at it.

Katie Boysen
Katie Boysen
What Daniel Ek’s Spotify Exit Teaches Us About Founder Storytelling (And What He Should Have Done Differently)

Oct 1, 2025

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3 min read

What Daniel Ek’s Spotify Exit Teaches Us About Founder Storytelling (And What He Should Have Done Differently)

He built a platform for 700 million voices and then forgot how to use his own

Katie Boysen
Katie Boysen

Comms People

Daily intelligence, AI tools, and strategic frameworks for modern comms work