You can build everyone’s story except your own. Comms People helps you turn that same craft back on your business: how you position yourself, who you approach, what you send, and how you price the work.
A market report every month. Ideas every week. The free edition is public — this is what it looks like.
Record venture money is landing in companies with no comms lead in sight. The buyers exist; the in-house headcount doesn't.
From the June 2026 Market Report
“Capital is flooding into companies that have fewer internal people to turn money into narrative.”
Budgets are flat, so buyers are cutting agency retainers and paying senior independents for defined, provable pieces of work.
From the June 2026 Market Report
“Buyers are choosing leaner independents for senior-level access and no bureaucracy.”
Sort your services into what AI made cheap and what AI made more valuable. Price against the second.
From the June 2026 Market Report
“It's the single most useful thing in this report.”
From the Journal
You spend your workdays structuring other people’s stories. The Blueprint is yours: what you’re best hired for, the proof behind it, who you serve, how you work, and what to charge.
It’s yours to edit. Nothing rewrites it behind your back. The rest of Comms People uses it so the work starts from your judgment, not a template.
Your business map: your narrative, proof, offers, pricing, and who you serve. The rest of the product uses this as its context.
Companies showing a reason to investigate — a raise, a launch, a restructure, or another visible signal that comms work may be needed. Matched against who you serve best.
A practical read on one company: what they say about themselves, what shows up in public search and AI answers, what proof is easy to find, and where the story feels thin. Use it to write a better opener.
Turn interest into a proposal draft: scoped to the gap, written in your voice, and priced with benchmark context.
Your public page with booking and payments built in. Paid intro calls, advisory hours, small engagements. One link when someone asks how to work with you. Discovery is a bonus.
Pricing, pitches, peer review, and patterns from the field. Independents comparing notes, not performing.
Monthly: what's changing in comms work, applied to your Blueprint as This Month's Focus. Weekly: moves you can make.
Live sessions with senior comms pros. Recorded, transcribed, searchable.
A private Circle community of comms pros navigating the same AI shift. Live sessions with experts. Engage on your terms — show up when it matters, lurk when it doesn’t.
The Circle community
Peer patterns, wins, questions
See what other comms pros are actually doing — the tools, tactics, and wins that make it through the AI shift.
How to price, pitch, position
Real numbers and real language from peers pricing their services, winning clients, and sharpening their pitch.
Quiet signal, zero noise
Show up when you want. Lurk when you don't. You benefit from the community without owing it your time.
Expert Sessions
🎬 Video Replay: The Consultant's Media Masterclass
with Meredith Klein and Amanda Coffee
🎬 Video Replay: Monthly Office Hours, April 2026
with Community Call
🎬 Video Replay: Industry Secrets from a Comms Recruiter
with Brooke Kruger
🎬 Video Replay: How to Build a Custom Website With Claude
Every session is transcribed and searchable.
Engage on your own terms.
Lurk, ask, or lead.
The community’s here when you need it, quiet when you don’t.
How this gets made
You spend your career building everyone else's story. We've spent ours building narratives for executives — fundraise stories, launch stories, and the high-stakes moments where the story has to hold.
Comms People points that craft back at the profession: your Blueprint is your narrative, structured the way you'd structure a client's. The Market Report is the signal-reading that keeps it current.
We're building Comms People in public: watching the market, testing what helps, and keeping the pieces that make independent work easier. You're not buying advice from the sidelines. You're joining a practice that's figuring this out too.
— COMMS PEOPLE
For every comms pro
Pick where you are. See what helps first.
The situation
You’re running solo. The work is great when it’s there — finding it is the grind: who to talk to, what to send, what to charge.
How membership helps
What changes
Fewer hours selling yourself. A pipeline you control.
Features used:
One membership for the business side of independent comms work. At $44/month, one good project more than covers it.
Cancel anytime · no lock-ins
Target Finder, Prospect Brief, and Proposal tools are rolling out to members — you get each one as it lands.
Common questions
Your move
Know where to look, what to say, and how to turn prospects into paid work.
Join for $44/monthCancel anytime · No lock-ins
