B2B Communications
Meet Christie.
Turn messy thinking into crisp positioning
Book a judgment callI spot narrative problems others miss (positioning gaps and contradictions that kill fundraises, launches, and differentiation).
Book a judgment call.
Bring what you have (launch plan/blog post/pitch deck) to the call.
1. Pick an offering · 2. Pick a time · 3. Confirmed
Strategy Call
PopularFreeA diagnostic strategy session. I ask about your current positioning across pitch deck, sales conversations, and investor materials—what you're saying and where it's failing. We identify the specific narrative contradictions holding you back and what a positioning fix would unlock. This is where we map the actual gaps.
Deep Dive
FreeDeep diagnostic work with positioning framework building. We audit your full messaging landscape, identify every contradiction that matters, prioritize which gaps to fix first, and I begin building the positioning hierarchy and narrative frameworks you'll need. We'll draft key messaging statements and talk through implementation across fundraising, sales, and hiring.
Hi, I’m Christie. I help tech companies of all sizes with communications. I bring both in-house and agency experience, and have had the opportunity to work with companies of all sizes, from the Fortune 100 to early-stage startups. Whether you’re looking to launch a new product, announce a round of funding, share news of an acquisition or partnership – or just need help amplifying your vision, I can help.
Diagnose what's broken. I start by mapping your current messaging — what you're saying, who's hearing it, where it's landing. Then I build strategy around the gaps. Finally, we craft positioning, messaging, and narrative docs you can actually use. Two to three 30-minute calls, one complete brief.
What I can do for you.
Executive Comms Framework
8250An Executive Comms Framework will establish a program that supports your growing business, increasing market awareness of you (or another executive) and your company. The goal is to position the executive not just as a company leader, but as a credible, sought-after voice. With this framework, I'll create: - Persona & peer audit - Media strategy - Speaking & engagement strategy - Thought leadership plan
3 weeks
Announcement Strategy
8250Have a launch or announcement coming up but not sure what needs to be done? Let's chat for 60-minutes and I'll pull together your primary content (blog post or press release) and a framework that can be executed on, inclusive of a media plan and social plan).
3 weeks
Messaging Framework
9,000Your messaging provides the foundational ‘why’ behind your company's existence. It Is the core of any and all messaging and what separates you from everyone else. With a Messaging Framework, I’ll take what you have or start from scratch and deliver a presentation deck that can be used across your company and filtered Into any and all other materials created. This will include 1. Core Narrative (mission, vision, values) 2. Positioning and Key Messages (positioning statement/elevator pitch and 3-5 key messages that ladder up)
4 weeks
Industries
Work that actually moved.
Bloomberg: Travel Startup FLYR Raises $295M in Equity and Debt
Read the articleWall Street Journal: Salesforce Rolls Out Blockchain Building for Noncoders
Read the articleTechCrunch: How Salesforce Paved the Way for the SaaS Platform Approach
Read the articleSend Christie a message.
Describe the moment you're facing. Expect a reply within 48 hours.
Powered by Comms People