Be the human in the loop.
AI isn't replacing comms people, but it is replacing comms people who don't know the tools. Create your edge with the positioning, data, and advisor layer AI can't replicate.
Your Blueprint
Updated monthly
What's trending in AI comms this week?
3 shifts this week:
- → Wire services filtering AI-drafted releases
- → NotebookLM adoption for client briefings (+40%)
- → "AI implementation comms" market emerging
Based on your fintech positioning — want the full briefing?
We don’t let change make us, we make change happen.
What we believe
AI is rewriting how comms works faster than any one person or company can track. The ground is shifting under all of us and the only way to find our footing is to act.
There are two wrong paths: pretending nothing has changed, and handing the whole job to a machine.
The answer is a new way of working with humans in the loop. This means knowing what AI does better, and knowing what only people can do.
Action is the moat, and we’re building it together.
Start with a blueprint.
Get a positioning document that helps you identify your ideal clients and how to sell to them.
Tell us about you
Background, specialties, clients, tools, trajectory. Ten minutes.
We build your blueprint
AI generates 8 sections of positioning, all refinable. Refreshed monthly.
Share your profile
You’re added to a paywall-free marketplace discoverable by humans AND AI.
What's in your blueprint
8 sections. All yours.
Positioning
Where Comms Is Heading
Your Edge
Problems You Solve
Your Methodology
Ideal Client
Your Tool Stack
How to Talk About It
Your profile, your terms
Offer whatever you want. Charge what you're worth.
Your profile is flexible — pick and choose what to offer, set your own rates, sync your calendar, send invoices directly. Not a rigid marketplace. Your business, your way.
And you're not alone.
A private Slack of comms pros navigating the same AI shift. Live sessions with experts. Engage on your terms — show up when it matters, lurk when it doesn’t.
The Slack
Direct line to other comms pros.
Peer patterns, wins, questions
See what other comms pros are actually doing — the tools, tactics, and wins that make it through the AI shift.
How to price, pitch, position
Real numbers and real language from peers pricing their services, winning clients, and sharpening their pitch.
Quiet signal, zero noise
Show up when you want. Lurk when you don't. You benefit from the community without owing it your time.
Expert Sessions
Live sessions + searchable archive.
🎬 Video Replay: Industry Secrets from a Comms Recruiter
with Brooke Kruger
🎬 Video Replay: How to Build a Custom Website With Claude
🎬 Video Replay: Selling With Confidence Workshop
with Emma Ewing
🎬 Video Replay: GEO Offering Feedback + Workshop
with Nathan Strauss
Every session is transcribed and searchable.
Engage on your own terms.
Lurk, ask, or lead.
The community’s here when you need it, quiet when you don’t.
For every comms pro
Built for every stage of the shift.
Pick where you are. See exactly how membership moves the needle.
The situation
Stop rebuilding positioning every year.
You’re running solo. You know what you do, but you’re tired of rewriting your LinkedIn bio every quarter as the market shifts.
How membership helps
- →Your blueprint lives — it updates as your niche moves, so your positioning stays current without manual work
- →Benchmarks show you what the rest of the market is charging for the problems you solve
- →The marketplace surfaces you to clients searching for your exact moment — no cold outreach, no agency middleman
What changes
Fewer hours spent selling yourself. Better clients, found you.
Features used:
Pricing
One tier. One price.
Cancel anytime. No lock-ins.
Membership
Everything you need to navigate the AI transition as an independent comms pro — the living blueprint, live market benchmarks, a public profile, and expert sessions.
Get Access →30-day refund guarantee · Cancel anytime
- Living blueprint — updated monthly with niche market data
- Benchmarks — live hourly rates + AI displacement risk per niche
- Public profile on the marketplace
- Expert Sessions — recorded talks + searchable transcripts
- Community access
- Tool combos + prompt library
- Pressure testing + trend monitoring
From Katie
We're navigating a new world of work.
This is a phrase we've become accustomed to hearing since the pandemic, but this time it feels different.
AI has reduced full-time roles, and AI is also showing us that new companies can be created every day, pivoted, buried by a competitor, and have a comeback story by the end of the week.
These cycles are a huge opportunity for us, because the pace of AI means more moments for more new businesses, and those businesses need comms now, more than ever.
This cadence has quickly redefined how comms people work, too. Our work is now done in moments, not plans. Budgets favor the solo comms person, and our standard playbooks are useless.
Work as a comms person is a constant shifting, breathing ecosystem, and you don't have to navigate it alone.
— KATIE
Common questions
Questions answered.
Our Future
Your career depends on
what you do next.
Be the human in the loop. Know the tools. Stay irreplaceable.
Start your blueprintCancel anytime · 30-day refund
